New Ideas or Variations on a Theme

While in Madison yesterday my daughter and I went to a movie at one of the 10 screen theatres. Nothing remarkable about that but as we were leaving another of the screens was also ending and instead of the usual younger viewers this audience was distinctly different. Older, well dressed…did I really see some suits and ties or has my memory tricked me? What was going on here? And the hall was literally flooded with this group. What movie attracted that audience and in those numbers? What was I missing? I looked at the sign over the door and it said, “Metropolitan Opera.” Huh? There’s a movie about the Metropolitan Opera and it actually drew a crowd?

This morning an article in the online NYTimes caught my eye. At Cineplexes, Sports, Opera, Maybe a Movie detailed a new acceptance for live simulcasts of special events at theatres throughout the country. I know that’s been done for sporting events but the Metropolitan Opera??

New idea or variation on a theme…I don’t think it mattered to the crowd that was in attendance. Now if every business thought like that…!